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Where Ford Leads, others TRY to follow
Posted by:
Scott Florin
Sales Consultant
SugarLoaf Ford Winona
office:507-454-5170
Cell: 507-313-1506
Go to my Personal Website

FoMoCo’s focus on quality is paying off as the automaker announced today that the resale value of its vehicles grew 23 percent in the past year alone, outpacing the industry average by 4 percentage points. Ford said that warranty repair rates on its vehicles have declined by an average of more than 40 percent globally in the past three years.
The Dearborn automaker said that Ford, Lincoln and Mercury vehicles’ initial quality in the U.S. has improved for five straight year and that vehicles now have the fewest number of defects of any full-line manufacturer.
For example, on average, the redesigned 2010 Ford Taurus is selling 50 percent higher at auction than the 2009 Taurus after one year in service. Similarly, the 2010 Ford Fusion V6 was up 26 percent at auction than the 2009 model after one year in service.
“Wholesale price performance was extremely strong throughout 2009, and during this period Ford, Lincoln and Mercury products matched or exceeded the performance of the overall market,” said Tom Webb, chief economist, Manheim Consulting, the world’s largest provider of automotive remarketing services. “And, in 2010, Ford products have outperformed the overall market, especially in the increasingly important segments of compact cars, midsize cars and crossover vehicles.”
- By: Omar Rana
Posted by: Scott Florin
Sales Consultant
SugarLoaf Ford Winona
Click here for my website


In an effort to make its new Ford Transit Connect more appealing to small business owners, FoMoCo will launch a new Web site next week for owners to design and order wraps for their work vans. The cost for the wraps will start as little as $100 for something simple to $3,500 for a complete Transit wraparound.
The site, www.fordtransitconnectgraphics.com, was developed by Ford’s partner in the program, Original Wraps Inc. It offers limitless options to customers so they can create just about any look for their Transit Connect; however, the site does warn against using copyrighted or obscene images.
“There may be no bigger investment a business owner makes than a first impression,” Len Deluca, director of Ford commercial vehicles, said in a statement. “This Web site provides a great way for a business owner to try out a look before making that investment.”
For more information call
Scott Florin
Sales Consultant
SugarLoaf Ford Winona
office- 507-454-5170
cell- 507-313-1506